{"product_id":"goldwell-blondes-highlights-toning-shampoo","title":"GOLDWELL Blondes \u0026 Highlights Toning Shampoo","description":"\u003cp\u003eEnriched with violet pigments, it provides an instant silver sheen after just one wash, making it ideal for maintaining cool, bright blonde, highlighted or grey hair. Our patented Luminescine formula delivers exceptional colour brilliance, combined with Direct Dyes for cool blonde and silver tone perfection. Enhanced with violet pigments for an instant silver sheen. \u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eInstant intensity: visible silver sheen after just one use, helping blonde and silver tones stay cool and radiant.\u003c\/li\u003e\n\u003cli\u003ePerfect colour: features a patented luminescine formula and direct dyes for cool blonde and silver colour perfection.\u003c\/li\u003e\n\u003cli\u003eViolet boost: violet pigments enhance colour whilst reducing unwanted yellow tones and brassiness.\u003c\/li\u003e\n\u003cli\u003eVegan formula: no animal-derived ingredients and formulated without silicones.\u003c\/li\u003e\n\u003cli\u003eRoutine: use in combination with toning conditioner and brilliance serum spray as an intensive blonde-toning haircare routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cp\u003eApply to wet hair, work into a rich lather and leave on for 2 to 5 minutes before rinsing thoroughly. Wearing gloves is recommended.\u003c\/p\u003e\n\u003cp\u003e250ml\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":49497550028955,"sku":null,"price":26.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0402\/5611\/0747\/files\/308806.jpg?v=1789142043","url":"https:\/\/www.thelofttoronto.ca\/products\/goldwell-blondes-highlights-toning-shampoo","provider":"The Loft Toronto","version":"1.0","type":"link"}